If you are busy, browsing or multitasking, I’m afraid this will take you at least ONE minute to read, possibly longer to reflect on …

I’m often told by Rejoiners that people no longer read articles and they want instant gratification. Over the years I’ve made everything from 30 second EU TUBE films, TV and Radio packages, original songs to high potency memes, long and short articles, organised national tours, given keynotes, even properly (and improperly) researched books. Still I’m told that they are not “quite right”. The people telling me these things usually do nothing themselves but are quick to judge others’ efforts. Armchair criticism is easy. Ho hum.

Just a minute … or six

Watch my six minute keynote, given for a Labour MP in North Somerset. I dare anyone to produce something of equivalent value in less time. you may call me “slowhand” like Eric Clapton if you wish …

Overcoming ADHD

Meanwhile, the zeitgeist is towards longer, deeper interventions into the minds and souls of our target communities. Emily Maitlis, Alastair Campbell, John Stewart, Stephen Colbert, Michael Lambert, Robespierre, Brian Cox (both of them), Zoe Gardner, Rob Groves, A Different Bias, Rory Stewart, Marina Purkiss, Andrew Marr, Jon Sopel, Lewis Goodall, Gavin Esler et al. understand the notion that “complex problems do not have simple answers”. Thinking takes time, particularly for those who don’t use that muscle often …. Sitting back and watching a man in a hat shout at the wind, or whingeing on social media is not enough.

If we really want to work on Brexit and Rejoining the EU, we must get past the idea of just consuming an “all you can eat social media diet” and work more deeply and completely on issues and people whose minds we seek to change. The book “Reboot Britain” articulates the therapeutic basis and various psychological interventions needed to reach hardened minds. It’s a long read, but worth it and I’ve broken it up with images and summaries for our ADHD society !! 🙂

If you can only stand a minute or two on politics, check out the 40 + radio appearances I have made on LBC and BBC. Or the TV appearances via stuff. Get in touch if you would like some coaching and / or mentoring on dealing with the media and journalists.

Instant gratification

And just for instant gratification, feel free to use or adapt our latest graphic which satirises Nigel Farage and Reform UK. I hestitate to give them any oxygen and when I do it is not to express outrage as their followers love the salty tears of remainers. Instead I show them for what they are, using this to confront Rupert Lowe, Nigel and their blind followers on Linkedin etc. More Brexit satire at Gutterpress.